I’m not one to get too excited about political advertisements. The closer an election gets, the more the airwaves get carpet bombed by candidate commercials to the point watching prime time television can be a painful exercise. It’s not so bad right now – just the opening salvos from the respective campaigns.

Yesterday, John McCain released a very powerful ad which took direct aim at Obama’s favorite word – “Hope”. See it for yourself, but here’s the most compelling phrases:

John McCain doesn’t always tell us what we “hope” to hear.

Beautiful words cannot make our lives better.

But a man who has always put his country and her people before self, before politics can.

Don’t “hope” for a better life. Vote for one.


Straight, to the point, and without the need for footnotes or attribution. I like it. 

Compared to Obama’s first three attempts at propaganda, McCain has him beat. NRO’s Jim Geraghty is keeping track of Team Obama’s forays into the political advertisement arena. Thus far he puts the tab at Obama having “touted his support of a bill he didn’t vote for, and denounced a bill he did vote for.”

FactCheck.org took a look at Obama’s second ad and found just a little bit of resume stretching and number fudging. The devil is always in the details and Obama’s claims of high accomplishment remind me of a resume I once read where a man claimed to have several years of experience in the oil industry as a “petroleum supply technician”. Turns out he was a gas-station attendant. I’m not sure, but I think Obama might have worked at a gas station during one of his “summer jobs”.